RHA Collection is the only FDA approved hyaluronic acid filler for dynamic wrinkles and folds, one of the brands under Revance Aesthetics.

Our brand needed a visual refresh that better represented dynamic movement of the filler as well as diverse representation in skin tones in our marketing assets.

As Art Director, I led a comprehensive brand refresh focused on "Elegant Motion." I oversaw the conceptual development and rebranding strategy, transitioning the visual language to one that celebrates natural expressions. I developed the shot lists and provided on-set direction for both video and photography, ensuring that the casting, lighting, and wardrobe reflected a premium, inclusive aesthetic. The result was an elevated brand identity that authentically captured the intersection of science and beauty.

Art Director | Rachel Kim
Photographer | Tina Piccard
Producer | Andrew Hamilton